Here at NFU Mutual, we understand that getting great performance relies on great preparation. That’s why we provide comprehensive - and continuous - training to our Agents. Courses take place at our dedicated Training Academy at our Head Office in Stratford-upon-Avon or local to you through our network of Agency Training Specialists and Sales Consultants.
We aim to help new Agents become fully licenced within six months. Learning is tailored to suit you - and your Agency - though your programme will typically include:
Duration: Two days
Form: Workshop
Location: Head Office, Stratford-upon-Avon
The informal event happens every six or seven weeks. It provides an insight into the role of an Agent, and introduces the support you can look forward to. It’s also a great opportunity to talk about any concerns or issues - there’ll be plenty of practical advice to help you find your feet.
Duration: Two days
Form: Workshop
Location: Warwickshire College
As some new Agents join us without any prior agricultural knowledge, we offer this course to help you understand our members and how their businesses work. This will see you spending two days ‘down on the farm’ in Warwickshire, learning about arable farming and livestock management. You’ll need your wellies and woollies - this is a practical course that offers the opportunity to handle livestock, see agricultural machinery up close, and learn about the unique Health and Safety requirements farmers must meet.
Duration: Three days
Form: Workshop
Location: Head Office, Stratford-upon-Avon
The Sales Excellence programme is all about developing your sales skills and capabilities, with courses that will deliver a consistent NFU Mutual way of selling that supports our vision and values.
The programme will enable new Agents to progress from a base level of sales competence, through to more advanced techniques over an 18 month to two year period. And, for more experienced sellers, the more advanced courses will provide an excellent opportunity to grow or brush up on your existing skills.
Duration: Five days (non-consecutive)
Form: Workshop
Location: Head Office, Stratford-upon-Avon
Business and Financial planning is key to developing a business so that it runs efficiently and effectively. This training will help you develop a comprehensive business plan for your agency which, in turn, will help you to grow your business in line with NFU Mutual strategy.
Duration: Two days
Form: Workshop
Location: Head Office, Stratford-upon-Avon
This workshop focuses on the essential skills and processes that Agents need to enable effective recruitment and retention of staff. You will have the opportunity to review the entire process from start to finish and practice techniques used in successful recruitment.
Alongside the skills workshops, the product licensing courses will cover the following:
NFU Mutual's long and successful history of partnering with farming unions.
Find out more